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October 18, 2004

Host: Michael Grant
Topics:

· Debate Candidate Rhetoric;
· Miranda Rights
In-Studio Guests:
· Steve Corman, Professors, Hugh Downs School of Human Communication, ASU;
· Kevin Dooley, Professor, W.P. Carey School of Business, ASU
· Gary Stuart, author of "Miranda: The story of America's Right to Remain Silent, " long-time attorney and current President of the Arizona Board of Regents


Michael Grant:
Tonight on "Horizon", now that the presidential debates have come and gone, it's time to check the mud meter. Also, the importance of the Miranda decision decades after the case. Author Gary Stuart joins us. Those stories are coming up.

"Horizon" is made possible by the friends of Channel 8, members who provide financial support to this Arizona PBS station. Thank you.

Michael Grant:
Good evening, I'm Michael Grant. Mud has been slinging from both presidential campaigns. The debates offered an opportunity for both parties to toss some more. Two ASU professors have come up with a way to quantify the amount of mud tossing. Mike Sauceda tells us about the "Crawdad Campaign Tracking Dashboard".

Kevin Dooley:
This over here represents the amount of mud that Kerry is throwing at Bush and this side over here represents the amount of mud that Bush is throwing at Kerry.

Reporter:
Arizona State professor Kevin Dooley explaining the crawdad campaign tracking dashboard. It uses technology called centering resonance analysis that he and fellow ASU professor Steve Corman developed. It uses that technology to automatically cruise the websites of the Bush and Kerry campaigns, mining web blogs for certain words.

Kevin Dooley:
The way that our technology works is it looks at the text and extracts the sentences. Just like one did a sentence diagraming in grade school, that's what the computer does. By identifying nouns and adjectives and noun phrases and how they are related to one another, our technology creates a complete picture of what the text is talking about. The words in the document and then how those words related to one another. The connections represent intentional connections by the speaker and we find that the way a person uses a particular noun or adjective says a lot about the way they're thinking and the arguments that they are trying to frame.

Reporter:
All that complex applied linguistic theory is presented on the dashboard in the form of meters that provide a one week long look at campaign messages. The website is located at www.crawdadtech.com\campaign. The mud meter is one of the gauges.

Kevin Dooley:
What the mud meter is attempting to do is measure the amount of negative language that is used in connection with one candidate talking about the other.

Reporter:
The Kerry side measures the amount of mud he is tossing at Bush and vice versa. To the right of the mud meter are three bar gages, which indicate the focus, tone and intensity of messages.

Kevin Dooley:
We have three different ways of measuring the characteristics of the campaign messages. The first is focus. Something higher on the focus meter would indicate that the campaign communications are talking about a few things in a very focused way. Lower in focus would indicate that more things were being discussed. We can see right now that the two campaigns are relatively equivalent in their focus. The next measure we have is tone. This means exactly what you think it would. Things can be relatively positive or negative in tone. Finally, we measure intensity, which measures how much positive and negative words are used.

Reporter:
Top words used by the candidate is the next panel.

Kevin Dooley: What a user is going to learn from the word list is across the vast amount of communications that are being done, what are the campaigns focusing on right now. And we see the content of the communications changes day-to-day, so this gives a front page headline of what the campaigns are talking about. Over here, we have a panel that measures the number of words and the number of stories that are coming out of each news source. The one thing that sticks out here is that you will see that the Bush news site puts out a lot more words than any of the other sources. This has been true throughout the campaign. On this panel, we show the two week trends of the various trends on the campaign dashboard. We see in terms of focus, tone and intensity, they have relatively remained the same over the two-week period.

Reporter:
The final panel on the dashboard uses web-like graphs to connect words most recently used by the campaigns to describe their own candidate and the opposing candidate. Words in green boxes are the most recently used.

Kevin Dooley:
It represents how each campaign is representing, for instance in this case, the Kerry-Edwards campaign is representing Bush and how the Bush campaign is representing George Bush. The words surrounding the names represents words communications are using to frame each candidate. This draws a picture of each candidate.

Reporter:
Because the searching and the analyzing is done by computer, Dooley says the dashboard provides an unbiased look at campaign rhetoric that can be used by various people.

Kevin Dooley:
The dashboard is aimed at people who are obsessed with the political race. That gives them deep insight into the strategy of each campaign. But it's also aimed at voters. Because the volume of communications beyond what a typical voter is going to analyze or read for themselves, and because any analyst's interpretation of the communications is necessarily biased by their perspective, this gives people an ability to view what's happening in an unbiased way.

Michael Grant:
Here now to talk about the Crawdad Campaign Tracking Dashboard and the debates, are Steve Corman, professors in the Hugh Downs School of Human Communication at ASU, and Kevin Dooley, of the W.P. Carey School of Business at ASU. Gentlemen, good to see you again.

Kevin Dooley:
Thanks for having us.

Michael Grant:
Kevin, we did that tape piece, we were trying to figure it out. That was about 10 days ago. Between the first and second debate. We wanted to apply the technology to the debates themselves. Before we do that, what's happened with the dashboard since we aired that 10 days or so ago?

Kevin Dooley:
If you can believe it, there's a little less mud being thrown. I think the candidates themselves are still throwing lots of mud. We look at all the communications that the campaigns are pushing out they are backing off a little bit on the mud meter.

Michael Grant:
I think it's important to stress, we covered it in the taping, but the sources of data that you normally apply this to are press releases and other information appearing on the candidate's official website.

Kevin Dooley:
That's right. We have the speeches, which is what you hear on the TV and whatnot, and we've got the press releases and also the testimonials. Especially President Bush's site right now pushing out a lot of those testimonials, which are mostly about Bush and not Kerry.

Michael Grant:
Steve, we wanted to apply this to the debates. We have a couple of clips to help us do that. Why don't you set up the first piece of tape.

Steve Corman:
We took the transcripts of the debates and separated them out into the different speaking turns for Bush and Kerry. For each debate, for each candidate we had separate set of statements and analyzed them using many of the same measures we use on the campaign dashboard. And the first one we started with and really the most interesting one was the focus measure. The most kind of interesting result is that in the first two debates especially, Kerry was about twice as focused as Bush.

Michael Grant:
We have a video excerpt. Let's roll that right now.

John Kerry:
This really underscores the problem with the American health care system. It's not working for the American family and it's gotten worse under President Bush over the course of the last year. 5 million Americans have lost their health insurance in this country. You've got about a million right here in Arizona, just shy, 950,000 who have no health insurance at all. 82,000 Arizonans lost their health insurance under President Bush's watch. 223,000 kids in Arizona have no health insurance at all. All across our country. Go to Ohio. 1.4 million Ohioans have no health insurance. 114,000 lost it under President Bush. Wisconsin, 82,000 lost it under President Bush.

Michael Grant:
Do we want to run the comparison now or do we want to set up the clip from President Bush?

Steve Corman:
There is an example of a highly focused message. So Kerry mentioned President Bush by name four times, and basically, every single thing he said was about health care and problems that President Bush had with health care under his term. We can contrast that with a statement from President Bush in the first debate of almost the exact same length.

Michael Grant:
Okay, let's run it.

George W. Bush:
I'm not exactly sure what you mean, it passes the global test. If you pass a global test. My attitude is, you take preemptive action in order to protect the American people, that you act in order to make this country secure. My opponent talks about me not signing certain treaties. Let me tell you one thing I didn't sign. I think it shows a difference of our opinions. That is, I wouldn't join the international criminal court. The body based in The Hague where unaccountable judges and prosecutors could pull our troops, diplomates up for trial.

Michael Grant:
For comparison and contrast purposes, walk through those two clips for us.

Steve Corman:
Kerry mentioned Bush by name, focused like a laser beam on health care. On this with Bush, we have about 12 different ideas. We have global test, preemptive action, security -- I won't go through the whole list, but he sort of skipped from topic to topic and it's hard for somebody to have a takeaway from a passage like this. I think that's indicated in the first graphic for the focus on debates. And you can see, the first and second debates we have Bush in the red, Kerry in the blue. Kerry is about twice as high as Bush. On the third debate we see that Bush pulls up almost even. This is the debate that people say Bush did the best on, had the clearest message and so forth.

Michael Grant:
The next indicator.

Steve Corman:
We applied the mud meter to the two debaters and we see, first of call, across the three debates the amount of mud slinging went down. This was negative language used with respect to the opponent, but Bush in all three debates was much higher than Kerry. He used more negative language with respect to Kerry, but then on the next graph we show the overall positive or negative tone. Here we see on the first debate Bush was more positive than Kerry, same thing on the third debate, but on the second Bush was less positive than Kerry. Essentially, the story is on the third debate, Bush got it together, he got almost as focused as Kerry, he got back on his positive message and he pulled almost even with Kerry in terms of mud slinging.

Michael Grant:
Now, Kevin, what were the differences in how the candidates framed their responses?

Kevin Dooley:
One thing was that Kerry was relentless on focusing his responses on President Bush. Almost all of his responses talk about President Bush in some way and that was through all three debates. We saw much less of this from President Bush. He would mention Kerry as his opponent and make remarks about Senator Kerry, but the focus was not nearly the same. Another key difference was that President Bush used value laden terms such as free and freedom, faith, hope, much, much more than Senator Kerry did and so that was appealing to his base.

Michael Grant:
And Steve, I would think overall that would reinforce this notion that it drifted toward a more positive tone in the third debate.

Steve Corman:
Exactly. This is what you might expect because Bush is trying to talk about his good record and all the good things he has done, his appeal to ordinary values, and Kerry is trying to make Bush's record look like a failure. So we could expect that Senator Kerry would be a little more negative on average and Bush would be a little more positive.

Michael Grant:
On the three elements that you have listed here, from a campaign strategy standpoint, I would tend to think that focus would be the most important intuitively, am I correct?

Kevin Dooley:
When we look at the three debates, it's apparent when Bush comes up to focus on Kerry that's when people say he does the best. Especially when he is negative, he does the worst.

Michael Grant:
On the other hand, people profess not to like negative campaigning. I sometimes look at results of campaigns and wonder if they are being completely truthful about that. Campaigns trying to steer away from that somewhat again from a strategic standpoint?

Kevin Dooley:
I think it might depend on who is throwing the mud. We are hearing lots of mud being thrown by the candidates themselves, but the campaign messages being sent to the base are more positive talking about their own candidate, so I think they are trying to energize the base more with talking about their own candidates.

Michael Grant:
What about the vice presidential debate? Any interesting stuff there?

Kevin Dooley:
When we looked at how for example Kerry and Bush talked about economic and health care issues, we found that they talked about the same things. They differed on their approach but they agree with what's important. We found that type of agreement between the vice presidential candidates across the board. What they talked about was really very similar even when they had very different opinions on how to move forward on those topics.

Michael Grant:
Kevin Dooley, thank you very much for joining us. Steve Corman, appreciate the effort.

Steve Corman:
My pleasure.

Michael Grant:
In 1963, Ernesto Miranda was arrested in Arizona for a number of sexual assaults. He confessed to them and was convicted. His appeal, however, found its way to the Supreme Court. In 1966, the high court decided that Miranda's rights had been violated. From that case came the well-known "Miranda warnings". Gary Stuart wrote about the case in his book, "Miranda: The story of America's right to remain silent." Stuart is a long-time attorney and is currently president of the Arizona Board of Regents. Recently, I spoke with the author.

Michael Grant:
So Gary, what brought your attention to Miranda 38 years after the decision was handed down?

Gary Stuart:
I took constitutional law in the fall of 1966 from John C. Frank. He had won the Miranda case in June and came to the University of Arizona in September and taught an advanced seminar in constitutional law. That began a life of fascination with that decision in particular and the process by which suspects are interrogated in general.

Michael Grant:
Miranda, obviously, lost locally and it went all the way to the U.S. Supreme Court. The F.B.I. was giving a version of the Miranda warning before the Supreme Court handed down this decision.

Gary Stuart:
They had been giving a modified version informing suspects of their right to avoid an interview. They would say, you do not have to submit to this interview and you have a right to a lawyer. They didn't tell them they had a right to a lawyer free of charge, nor did they tell them they had a right to remain silent in that precise language. But they did tell them they did not have to submit to the interview.

Michael Grant:
No real feeling at the trial level that this was an historic trial going on.

Gary Stuart:
Not at all. It was relatively short, easy, uninvolved, uncomplicated case. Two different cases against Miranda tried back to back, one on a Tuesday, one on a Wednesday. Neither took all day, neither jury took more than a few minutes. The only evidence in both cases was essentially the confession. And while there was an identification in court, the identification was based on the circumstances that surrounded the confession itself. They were routine, pro forma cases. The prosecutor that tried the case is still in Phoenix, still trying cases.

Michael Grant:
Speaking of the key players, let's focus on the Miranda side of the equation, you mentioned John Frank. He wrote the brief.

Gary Stuart:
John Frank wrote the petition for cert. His partner, John Flynn, argued the case before the United States Supreme Court.

Michael Grant:
John Flynn was a noted criminal defense --

Gary Stuart:
He was very prominent in the Arizona bar, but he was widely unknown outside of Arizona. After the Miranda decision in '66, was widely recognized in other parts of the country. John Frank was already a widely recognized constitutional scholar. He had been a clerk on the Supreme Court for Hugo Black, a law professor at Yale. He had a national reputation as a constitutional scholar. As a team, they were a perfect team to argue this. What no one knew at the time was a historic case but became one of the most historic cases and one of the most controversial cases out of the Warren court.

Michael Grant:
One of the most interesting things I thought about of the book, you looked at the way Flynn got ready for the oral argument. It is the pinnacle of a lawyer's career to argue before the U.S. Supreme Court. You want try to cram in your key message before the justices start interrupting you, and he did a good job of that.

Gary Stuart:
He did one of the best jobs lots of studies have suggested was ever done before the United States Supreme Court. One of the little known facts about the case is that there were 14 briefs filed in the case. Out of the 14 briefs, there were 9 or 10 lawyers arguing different positions. All argued that the lynch pin was not the 5th amendment but the 6th amendment. John Flynn was the only one that argued the 5th amendment and the right to remain silent.

Michael Grant:
And explained the distinction.

Gary Stuart:
And clearly explained the distinction. He said while the right to counsel is the most important right, it is useless if you do not know you have it. And you do not know that you have it unless you are told that you have it and that you have a right to remain silent and have an attorney present during the interrogation with you. He responded that way in an early question in the examination of lawyers that happens on the Supreme Court in response to a question by Justice Stewart. It almost enunciated what is now the Miranda warnings themselves.

Michael Grant:
And on the other side of the equation was a very young Gary Nelson, who was an assistant attorney general at that point in time and would become in two or three years attorney general of the state. I talked to him about the case several years ago. He still thinks the court decided that case wrongly.

Gary Stuart:
He still does. He is very good natured. As everybody who knows Gary, he is generous about it. He doesn't like to be known as the lawyer that lost the Miranda case. He gave a very good argument, a solid argument. He prepared very well for it. But the handwriting of Miranda was on the wall before it ever got to the courtroom to argue the case. Two of the circuits, the 5th and 9th circuit had already recognized a right to counsel at the interrogation stage whether or not you asked for it. The California case had confirmed as a matter of state law that you had that right a year before Miranda. And given Escobido, that was on its way. These were carefully selected by the U.S. Supreme Court to be argued as a group, five cases over a three day period as a group. Miranda was the lead case.

Michael Grant:
Now, interestingly enough, let's fast forward to today, and we're 38 years beyond the decision. Pretty good consistent feeling in the law enforcement community and prosecutors community that Miranda is a good decision, that it leads to more for example, professional police work.

Gary Stuart:
It leads to more consistent decisions by investigators and prosecutors and judges because it eliminates the old totality of the circumstances test.

Michael Grant:
You kind of had to guess as a police officer before as to what was right and was what was wrong. Miranda, if you do it right, pretty much puts all those issues to bed. That's the way I have heard it articulated by many.

Gary Stuart:
It is a bright line test. It says that a confession, if warned pursuant to these specific warnings is admissible unless the defendant can prove that the confession was not voluntarily. Under the bright line test, the burden, as long as the police officer establishes that he did give the warning in a timely fashion and secured a waiver, the confession is admissible.

Michael Grant:
Supreme Court currently nipping at it a little bit?

Gary Stuart:
No, I don't think they are nipping at it in the least. There were four cases argued in December of 2003, handed down by the court in June of 2004, I listened to the arguments in the Supreme Court in December and anxiously awaited the results in June. I had finished the book by then and was understandably fearful. Fortunately, for all of us, that did not happen.

Michael Grant:
As an author --

Gary Stuart:
That to be some concern.

Michael: I guess the one case I was thinking about in particular was the one, I forget the precise, but basically say said even though there had been a Miranda violation that the police were free to pursue some evidence that they had obtained as a result of what was an improper confession.

Gary Stuart:
They suppressed the confession itself but allowed in evidence the gun that was secured during the process of obtaining the unwarned confession. There were three other cases argued at the same time, involving a second confession. The police would interrogate without warning, secure a confession, interrogate with a warning, have the second confession admitted in evidence because it was a product of a waiver by the defendant. The court struck down that series of cases of this second confession theory. One was an intentional violation as a result of a police interrogation technique by which you secure this confession by deliberately withholding Miranda rights. Then you go back and secure the waiver by giving the warning and then say now let's talk about what you have already told me. So you secure a second confession. That decision came down 9-0 in 2004.

Michael Grant:
Gary Stuart, interesting book. We appreciate the information. Best of luck with it.

Gary Stuart:
Thank you very much for having me.

Reporter:
the United States Supreme Court has the longest serving panel of justices in more than a century. A few could retire during the next administration. ASU law professors join Michael Grant for a preview of the current Supreme Court session Tuesday at 7 on "Horizon".

Michael Grant:
Wednesday, we'll take a look at each of the propositions on the ballot this election year. Thursday, we'll examine the congressional races. Friday, join us for the journalists' roundtable as reporters review the week's news events. Thank you very much for being here on a Monday evening. I'm Michael Grant. Have a great one. Good night.

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